This came out of nowhere! Take a look at their press release. They're releasing a dual-lens, dual-sensor compact digital camera that can take stereoscopic ("3D") images. The LCD will allow you to view it with the naked eye, as will an 8" display that they will be selling that can play both stereoscopic stills and movies, again viewable with the naked eye. You'll also be able to get stereoscopic prints from Fujifilm.
I bet it'll be kinda expensive for early adopters, but this is exciting! It's something totally new, at least in the consumer market. I don't think there's ever been a way for consumers to easily create "3D" images before. Props to Fujifilm once again for truly outside the second dimension thinking! :)